senior care franchise | Senior Home Care Franchise

Veterans and Franchising – an Amazing Opportunity

Returning to civilian life has always been a tough transition for members of the military, but it’s a challenge that society is becoming increasingly aware of. Those who have served possess amazing skills and attributes that can benefit the country in countless ways, and the culture is beginning to recognize the value that returning members of the armed forces can bring to business. But one sector that often gets overlooked is franchising. In home care and senior care franchises, in particular, are excellent avenues for veterans to apply their expertise and experience.

If you’re a veteran of the U.S. Armed Forces who is wondering about entering into entrepreneurship, franchising represents the ideal opportunity to return to civilian life while honoring those skills, values and talents that were learned and honed while on active duty.

Here’s why:

#1 – Franchising Is Highly Conducive to Your Skillset

Veterans are usually highly disciplined individuals who work hard and understand how to follow a system. The attributes that you worked so hard to perfect during your service are exactly the same traits that today’s franchisors are looking for. Additionally, the typical veteran’s skillset allows them to succeed at a higher rate than the average franchisee.

#2 – Family Bonding

When you take a look at successful franchises, many of them are run by people who value spending time with their families. In fact, a large number of franchisees operate their businesses directly alongside their spouses. Franchising also allows more flexibility when it comes to working from home and simply being there for the ones you love. For veterans who have spent long periods of time away from the family, franchising is simply the perfect fit because of the way it can make family bonds stronger.

#3 – An Opportunity to Continue Service

Franchising in the senior care industry gives returning veterans the perfect scenario for success. The industry is growing quickly, and the opportunities for financial success are perfect for those who are driven to work hard and execute a franchisor’s playbook to perfection. Most importantly, though, is the in home care industry’s emphasis on providing service to those around us. As a franchisee in the senior care industry, you can continue to provide safety and security to valued members of our society.

Consider Always Best Care

When you franchise with Always Best Care, you join a company that values our seniors and our nation’s returning veterans! Always Best Care has been named one of the top 50 franchises for military veterans by USA Today, and the company is proud to be able to support people like you who are able to bring tremendous skill, talent and compassion to the job. If you’d like to learn more, we invite you to download our FREE franchising ebook today!

Please refer to our most recent Franchise Disclosure Document for important details.

Blogging Your Business — Five Tips for Success

Succeeding at business in today’s world requires a certain amount of Internet marketing expertise. This means using social media, setting up a website, growing an email database and practicing proper SEO (Search Engine Optimization) techniques so that you can be found on the web. One aspect that business owners tend to neglect, though, is blogging.

So, what are the benefits of business blogging?

More Traffic
Every time you update your blog, you create yet another chance to be found by new users.
Fuel for Social Media
When you post a new article on your blog, you have one more piece of content that you can share on social media. More importantly, you give your fans and followers something new to share!
You Are an Authority
When you write consistently about the topics your business focuses on, you establish yourself as an expert in your field, growing your credibility.
Traffic Converted Into Leads
When you add a call to action to your blog post, it encourages readers to travel through your business’s marketing funnel, allowing you to capture the best possible leads.

Tips to Get the Most Out of Your Blog

Now that we know the big benefits of blogging, we can get into some advice to help you maximize your blog’s impact.

#1 – Keep it Consistent

Your blog isn’t going to generate much traffic or make much of an impact if you don’t update it regularly. Try for at least one new post per week.

#2 – Find Unique Angles

Many of the topics you want to cover have been addressed time and again online. As you generate ideas, try to find topics that haven’t been covered, or locate subjects on which you can write from a new angle.

#3 – Easy on the Eyes

Reading online isn’t always the most pleasant experience. Reward your readers by ensuring your blog is full of great images, headlines, lists and space.

#4 – Know Your Keywords

If you want the right people to find your blog, you need to attract them by using the most relevant keywords. Just a little bit of research into this area can give you a huge edge.

#5 – Your Voice; Your Point of View

Attracting readers to your blog is one thing; getting them to come back again and again is a whole other challenge. That’s why it’s so important to establish a unique voice and point of view, letting readers know that they can only find content as fresh, informative and useful as yours on your blog!

Blogging Help and More with Always Best Care

Are you interested in growing a business, but you need some help when it comes to setting up an excellent marketing campaign that includes consistent blogging? When you franchise with Always Best Care, you get access to the industry’s top marketing tools and strategies, and you always have help when it comes to attracting traffic to your site and your business. If you’d like to learn more, download our FREE franchising ebook today!

Please refer to our most recent Franchise Disclosure Document for important details.

Building Your Email Database – Five Can’t-Miss Tips

Marketing your franchise on the Internet is essential for success, and one of the best ways to reach people is through email. Unfortunately, not many franchisees and business owners understand how to build and maintain an email database. And those who do still see their lists degrade by more than 20% each year, according to research.

If you want to grow your business, you’re going to have to integrate email into your marketing efforts, but you have to do it effectively. Thankfully, if you follow these five email database tips, you’ll be able to rely on email as a cornerstone of your overall campaign.

#1 – Create Great Content

If you want to make sure that you retain people in your database, you need to provide consistent, high quality content. Find a way to provide value without giving everything away, and remember the 80/20 rule: 80% of your content should provide value and engagement; only 20% should be promotional. This is the email-marketing sweet spot!

#2 – Take Advantage of Social Media

If you’re using Facebook, Twitter or any other social media platform, you can build your list quickly by creating campaigns that offer enticement for people to sign up. And if your posts are clever and creative, they’ll be shared by your fans! Additionally, if you’re not using some of the more popular platforms, you’re losing out; take a few moments to sign up for sites like Pinterest and YouTube, which offer access to segments of the population you might miss otherwise.

#3 – Calls to Action Everywhere

If you have a website or blog that promotes your franchise, don’t be shy about using it to grow your email database! You should place a clear, concise call to action at the end of every blog post and article. There are people out there who want to sign up and learn more about you – make it as easy as possible for them to do so.

#4 – Partnerships

Are there businesses or organizations that you partner with frequently? Combine your marketing powers by hosting events like webinars or chats through which you can gain access to their followers and fans. Make it mutually beneficial and you’ll both reach audiences that you wouldn’t have connected with through other means.

#5 – Grab Names and Email Addresses Everywhere!

To ensure that your database grows and grows (and contains a roster of real, potential customers), it’s necessary to use multiple methods. In addition to enticing people through your website and social media, don’t forget to ask people to sign up in the “real world” at events like trade shows, conferences meetups and more.

Always Best Care’s Marketing Muscle

When you franchise with Always Best Care, you join a company that takes modern marketing seriously. Email marketing is essential when it comes to growing your business, and with Always Best Care, you can take advantage of the latest tools to help you build and reach your list effectively. Interested in learning more? Download our FREE franchising ebook today!

Please refer to our most recent Franchise Disclosure Document for important details.

Find a Franchise – Tips to Help You Locate the Best Opportunity

Have you determined that buying a franchise is the best way for you to put your business skills and talents to work? If so, you know that franchising offers the best way for you to enjoy the experience of running your own business without the potential pitfalls that can get in the way of shepherding an original idea from its conception through its realization (and beyond). The real challenge for you now is determining what type of franchise to buy.

Are you stuck trying to determine which franchise will give you the best chance for success? Here’s how you can pinpoint the perfect opportunity!

Big Questions

It’s important to ask yourself some important questions to determine what you truly value in life and in business. Doing this will help you eliminate franchise opportunities that simply will not work for your life and your specific situation.

What are your goals?
What is your budget?
How do you see your role within the business?
What level of risk are you comfortable with?
What do you actually envision yourself doing?

Asking these questions will reveal a lot about who you are and what type of franchise will be the best fit, and it should help you focus on a specific industry or sector.

Franchise Attributes

Once you’ve determined the franchise sector that fits you best, it’s time to separate the players from the pretenders, which means asking even more questions:

Is the franchise dedicated to staying on the cutting edge of their industry?

What kind of support is offered to franchisees?
What is the corporate staff like – can you work with them?
Does the company care about your potential for success?
How selective is the franchise when choosing owners?

If a particular franchise fails to provide positive responses to these questions, you should look elsewhere!

Due Diligence and the FDD

Before you commit to a specific franchise, it’s critical that you review the Franchise Disclosure Document (FDD) thoroughly. This document will tell you everything you need to know about the company and your potential role within it, so if it doesn’t resonate with you and your values, you should take it as a sign that you ought to look elsewhere for opportunities! Remember – buying a franchise is one of the biggest investments you will ever make, so make sure you’re comfortable and confident before you make any commitments.

Learn More About Senior Care Franchising

The senior care industry is growing at an astronomical rate, and opportunities abound for enthusiastic business owners like you who want to grow successful businesses. If you’ve determined that this sector is a good fit, or if you’d just like to learn more about the industry, we invite you to download our FREE franchising ebook, which is loaded with even more insights that can help you make an informed decision about your future.

Please refer to our most recent Franchise Disclosure Document for important details.

Got Senior Care Franchise Questions? We’ve Got Answers!

Although the public is familiar with how franchising works, the senior care industry remains somewhat mysterious to entrepreneurs and others who are looking to go into business for themselves. Do you have questions about home care franchising? You’ve come to the right place!

How does senior care differ from other franchise opportunities?

Senior care provides an opportunity to get started with franchising for a very low cost compared to other service-oriented franchises. Additionally, the need for strong home care options for seniors is growing fast, creating new opportunities for potential franchisees every day.

What kind of marketing/advertising/promotional support can I receive as a franchisee?

At Always Best Care, we value being on the cutting edge of marketing technology and strategies that allow franchisees to target their markets with laser focus. As a franchisee, you’ll need to work hard, but you can rest assured knowing that you’ll have the best tools for success.

What types of services will I be expected to provide as a senior care franchisee?

One of the most attractive aspects of Always Best Care – for clients and franchisees – is our multi dimensional focus. In addition to providing top-notch in home senior care services, ABC provides a number of other services that help seniors and provide franchisees with multiple revenue streams.

What if the economy takes a “wrong turn” again? How stable is the senior care industry?

The senior care industry is remarkably “recession proof” because there will always be elderly individuals who require care.

What about training? It seems like there’s a lot to learn to be a successful senior care franchisee.

Always Best Care only benefits when our franchisees succeed, which is why our company places such a high value on providing the best training in the industry. Strong ongoing support is also a key component of our system, ensuring that franchisees always have help when they need it.

How soon can I expect a return on my initial investment?

The answer to this question is up to you. You can find great success with your senior care franchise, but only if you work hard and follow the system. Always Best Care provides all of the support you need to succeed, but it’s your job to turn that support into a financial windfall. We’re rooting for you!

The Bottom Line

Franchising is a great way to go into business for yourself, and the senior care market is positioned for amazing growth in the coming years. Other franchise opportunities might be more well known, but franchising in our industry provides you with a chance to make a real difference. If you’re interested in a terrific franchise opportunity, and you relish the opportunity to do some real good in the world, consider senior care!

Want to learn more about senior care franchising? Then Download our FREE ebook today!

Please refer to our most recent Franchise Disclosure Document for important details.

Go Into Business for Yourself, not by Yourself with Franchising!

Going into business for yourself often means going into business by yourself. And that means lots of sleepless nights and weekends spent at the office. For many entrepreneurs it’s all worth the effort – few things are as satisfying as building something meaningful from the ground up – but the realities of going into business for oneself can be too daunting for even the hardest working would-be business owners.

So, what’s the solution for those individuals who can envision their own business success, but are discouraged by the realities of building the business on their own? Franchising, of course!

The Franchising Sweet Spot

When you purchase and operate a franchise, you find yourself in the “sweet spot” of business ownership. You don’t have to feel like you’re putting your capital (and your skills) in jeopardy by gambling on a brand-new venture. Instead, you invest your capital and skills in a proven model.

Help Is Always Available!

The best part is that the franchise model ensures that you never have to do it all by yourself. For example, let’s say you purchase a senior care franchise. You have experience dealing with management, and you’re passionate about helping others and ensuring that seniors live their best possible lives – those attributes can truly flourish in the franchise system because they are supported by a proven process that fosters success. All you have to do is follow the system and use the tools that are made available to you by your franchisor.

Additionally, there are people in the system like Area Representatives and other franchisees who can assist you when you get stuck or have encountered an issue that you might not know how to address. Nothing like this exists anywhere else in the entrepreneurial world, which is why franchising is so appealing.

Franchising and Freedom

But what about the freedom to make important decisions on your own and solve problems creatively? You follow a proven system as a franchisee, but it doesn’t mean that you won’t be able to flex your creative muscle and develop unique solutions to problems using your experience and acumen.

In fact, franchisors prefer to work with franchisees who bring knowledge, creativity and problem-solving ability to the table! Your success helps the company grow, and everybody wins when each member of the company pulls his or her own weight (all while following the proven system for franchise success).

So, instead of mulling over opportunities that place all the pressure for success squarely on your shoulders, why not consider buying a franchise? It gives you the opportunity to go into business for yourself while avoiding the numerous pitfalls that would come from going into business by yourself!

Learn More!

Are you interested in learning more about franchising in the growing senior care industry? Download our FREE franchising ebook today and learn how you can get started in this amazing industry! Also, be sure to visit our website to learn more about how you might fit in with the Always Best Care team.

Please refer to our most recent Franchise Disclosure Document for important details.

Want Franchise Success? Follow These Tips!

One of the best ways to start your own business in today’s economy is to purchase your own franchise. Franchises offer entrepreneurs the chance to take full control over their careers without requiring them to start completely from scratch.

When it comes to operating a franchise successfully, many of the concepts that are relevant to other ventures also apply, but there are a host of specific factors that franchisees need to consider in order to ensure growth, prosperity and an excellent reputation with their unique businesses.

#1 – Know Your Community

Some franchisees believe that a well-known company name is enough to establish their businesses within their respective communities. While the ability to lean on a familiar brand name can certainly make life easier, it’s still necessary to be active in the community.

Making your business known in the community by donating time, services or supplies to worthy causes – or by turning your business into a resource – is a great way to establish trust and goodwill. On the other side of the coin, it’s also a good idea to get to know your local competitors and what they’re doing to succeed in your part of the world.

#2 – Practice Outstanding Customer/Client Service

Again, you can’t depend on the name of your business to ensure that the people you serve are satisfied; you must work just as hard as any other business owner to make sure that your customer/client base keeps coming back (and recommends you to as many people as possible)! Customer service is key, so give your audience plenty of opportunities to not only find satisfaction, but to also report on their experiences through social media, reviews and other outlets.

#3 – Use Social Media Wisely

Speaking of social media , you can grow your franchise business by leaps and bounds if you know how to use platforms like Facebook, Twitter and Google Plus the right way. Maintain profiles on the popular social media sites, and be sure to engage with your customer/client base regularly. Also, make sure people know where to find you online. Social media platforms are free to use, and they can be the most powerful marketing tools available in the current digital age.

#4 – Take Advantage of Your Franchisor’s Support!

Of all the tips that you can take advantage of as a franchisee, this one is the most crucial. Franchises are successful because they use proven, repeatable methods and techniques to establish themselves, grow and profit. Whatever you do, avoid second guessing the valuable wisdom handed down from your franchisor, and be sure to take advantage of all the tools and technology made available to you.

Ready to Learn More?

If you’re interested in learning more about how to succeed as a franchisee, download our FREE franchising eBook today! Also, be sure to contact us for information on amazing franchising opportunities within the growing senior-care industry!

Please refer to our most recent Franchise Disclosure Document for important details.

Stuck in a Financial Rut with Your Career? Buy a Franchise!

Our economy is changing rapidly, and the people who seem to be succeeding are those who have taken life directly by the reins. Entrepreneurship is rapidly becoming the best way to succeed financially in our current economy, but many people cannot simply drop everything to start a new business; the risks are too great.

Thankfully, franchising offers a wonderful alternative for people who feel a need to take more control over their careers, but who may not want to start from square one.

Let’s take a look at some of the reasons why buying a franchise could be the perfect decision for you and your career!

Built-In Success

The most attractive aspect of owning a franchise is the proven track record that comes with ownership. Successful franchises are built on the work that’s already been performed by people like you in the past.

Training

Going into business alone is a lot like flying blind, and some people navigate this way better than others. With a franchise, you are given the tools and training to succeed during every step of the process. Successful franchise operations train their franchisees so that they’re prepared to excel in any situation.

Marketing Help

Going into business often requires people to wear many different hats, which can lead to people spreading themselves – and their talents – thin. This is especially true when it comes to marketing, which is arguably the most important aspect of any business today. Thankfully, franchising allows you to focus on doing your job without having to spearhead a powerful marketing campaign all by yourself. You’ll certainly have to do your part in terms of promoting your business, but you’ll be backed by proven strategies and tools that will help you attract – and retain – customers and clients.

Avoiding Risk

Entrepreneurship is all about risk – the greater the risk, the greater the reward – but it doesn’t always work out positively. Sometimes the greatest risks lead to the greatest downfalls, and that can make going into business for yourself unattractive. Franchising, however, allows you to enter the world of entrepreneurship without taking on the type of risk that might put you or your family in financial danger. This is not to say that risk is absent from the franchise experience; but you can feel much more confident about moving forward successfully when you bring your talents, dedication and passion to the ideal franchise opportunity!

Ready to Learn More?

The senior-care industry is shifting, and Always Best Care is leading the way when it comes to providing fantastic care for seniors as well as amazing opportunities for franchisees. If you’re curious about going into business for yourself, and you’d like to learn more about franchising, particularly in the senior-care field, you should contact us today for a FREE consultation!

Call us at 855-430-CARE (2273) and don’t forget to download your copy of our FREE ebook!

Please refer to our most recent Franchise Disclosure Document for important details.

A Look Into the Future of Senior Care – What’s Around the Corner?

Times seem to be changing more rapidly than ever before, and the senior-care industry is not immune. Technology continues to advance at a blistering rate, and people are living longer lives, which has forced individuals and families to think differently about how they take care of the senior population. Navigating the transforming landscape will be challenging, but we’ve looked ahead to make some predictions about where the elder-care industry will be headed in the next few years.

Let’s have a look!

#1 – A New Ideal

For decades, the automatic response to aging was to investigate nursing-home care. The idea of allowing Mom or Dad to continue living and thriving at home was simply not a viable choice for most families. Today, however, staying at home has become the dominant model for effective senior care. When you look at the amazing benefits that seniors can experience by staying at home, as well as the financial benefits for families, it’s easy to see that the in-home-care model will continue to dominate our industry in the coming decades.

#2 – Technology Rules

Even if seniors don’t embrace the latest technological advances, modern technology will have a major impact on how the elderly live their lives. Technology keeps families and friends connected, plus it can be used to automate various functions of the home, making life much easier for seniors. As time goes by, technology will only become more important, which means that those of us in the senior-care industry will do well to stay on top of the technological wave.

#3 – Living Longer and Living Well

Life expectancies keep rising – seniors are enjoying life after retirement for longer than ever before, and they are taking full advantage of the time that they have available to them. Today’s aging population is youthful and vibrant, and its members are interested in living lives that are filled with fun, adventure and vitality. The desire to live a rich, active and fulfilling life is strong among today’s seniors, and they recognize that they can age more gracefully – and happily – by remaining at home. This means that in-home senior-care providers who furnish opportunities for vibrant, active living will become increasingly attractive to the aging population.

The Future of Senior Care

No one knows for sure what the future will look like, but it’s easy to see where the senior-care industry is going. The nursing-home model is a thing of the past, and seniors are living rich, full, independent lives. This is great news for those of us involved with in-home care!

Are you interested in learning how franchising with Always Best Care can provide you with the tools to navigate the future effectively! Call us today for a free consultation at 1-855-430-CARE (2273). Also, be sure to download our FREE senior care franchising eBook!

Please refer to our most recent Franchise Disclosure Document for important details.

5 Essential Social-Media Tips for Franchisees

Becoming a franchisee is exhilarating – you’ve finally taken the plunge and gone into business for yourself, but you also have the guidance of a proven business model and the support of people who have been successful within the franchise framework. That doesn’t mean that you don’t have to fight to stay competitive, though, especially when it comes to using the power of the Internet and social media.

Are you wondering how you can use social media platforms like Twitter and Facebook to give your business an advantage in an increasingly competitive climate?

Read on and learn how you can give your franchise a serious boost without becoming overwhelmed or breaking the bank!

#1 – Remember the 80/20 rule!

There’s no doubt you’ve heard of the “80/20” rule, which is also known as the Pareto Principle. You might even refer to it as a guiding principle in your business already. The principle basically states that 80% of a company’s profits come from 20% of its customers. However, it means something slightly different when it comes to social media.

When you create content for your social media feeds, you can use the 80/20 rule to determine how you should serve your followers and ensure that they become – and remain – engaged with your business. Instead of promoting your business via social media, make sure 80% of your posts are meant to engage and inform your audience. Provide useful information here and you’ll make a much greater impact with the 20% of your posts that will be devoted primarily to business promotion.

Doing this establishes you not only as a legitimate business, but an authority within your industry.

#2 – Define and Establish Your “Voice”

When you scroll through your Twitter, Facebook or LinkedIn feeds, you probably notice that different tweets and posts seem to be written in different “voices.” One company might present itself as a straight-laced voice of reason and authority, while another posts with a more light-hearted and humorous tone. There’s no right or wrong way to convey your social media voice – there’s only the right voice for your business and the messages you want to spread.

Define your voice by considering your business values, your target market and the industry in which you operate. You want to be appropriate for your field, but you also want to make sure you stand out in a positive way. You may not find your voice immediately, but if you work on it, you’ll be sure to separate your franchise from the pack.

#3 – Determine the Social Media Platforms That Will Work Best for You

It takes time and effort to engage on social media, and you don’t want to spread yourself too thin by trying to join every single social media platform. Instead, focus on just one to three platforms so you can maximize your efforts and build a solid presence.

Once you’ve established your business on a handful of social-media platforms, you can begin to think about expanding your reach. This is much easier when you don’t try to do it all at once!

#4 – Maintain Consistency

We’ve all seen how haphazard some businesses can be when it comes to their presence on social media. Their Twitter profile is slick and professional looking, but their Facebook page appears as if it’s maintained by first grader! Obviously, this doesn’t help the public perception of a business, so make sure that your company is presented in a unified, consistent manner across all social-media platforms.

This means that you should only set up profiles on social media sites when you are ready to put forth the full effort to make them look great and represent your business well. Define your message and your goals before you set up a profile, and make sure that all of your profiles work together to tell the same story!

#5 – Use the Resources You Have Available

Keeping up with social media is challenging – your work is never finished! That’s why it can be helpful to keep a member of your staff available to work on your profiles when you’re unable to do so yourself. It’s also a good idea to take advantage of online tools like Buffer, HootSuite, TweetDeck and others to ensure that social media isn’t taking up more of your time than it absolutely has to.

If you’re unable to pay someone to help you, set aside some time each week to visit your various profiles and perform basic maintenance. Use tools like HootSuite and Buffer to ensure that your feeds are always full.

Remember, also, that the most popular social-media platforms make analytics data available directly to profile owners. Use this data to determine which posts perform well, and which ones you can stop promoting. You can also use the numbers to see when people are most likely to read, click and engage with your posts!

Social Media – Much More Than Just a Fad

Social media has been around long enough to prove that it’s not just a fad. Social media marketing is going to be essential to your franchise success, and your mastery of it will give you an edge over the competition.

Just remember these simple tips, and you’ll be able to help your business significantly by staying on top of your social-media game!

Are you ready to learn more about franchise opportunities with Always Best Care?

For information on our franchise opportunities, call toll-free 1-855-430-CARE (2273), send an email to [email protected], visit www.www.alwaysbestcare.com/franchising or download our FREE franchising eBook today.

Please refer to our most recent Franchise Disclosure Document for important details.